On the heels of announcing its upcoming awards show and museum development successes, the Hip Hop Hall of Fame (HHHOF) has selected GlobalHue to oversee and manage its strategic planning, integrated marketing and award show event. This news follows the HHHOF announcement earlier this month regarding the return of the Hip Hop Hall of Fame Awards Show kick-off events slated for May 2014.
Don Coleman, GlobalHue Chairman and CEO said, "We are truly excited to work with the Hip Hop Hall of Fame and plan to deliver best in class strategic leadership to enrich their multiple brand platforms. HHHOF showcases the importance and relevancy of a music genre that has helped shape the world."
HHHOF is a non-profit and chartered Museum and Educational Institution with a mission to preserve the history and legacy of hip hop music and culture, highlighting its impact on society and the world. The museum will be located in Midtown Manhattan and is scheduled to begin construction in late 2014 and open in 2016.
"We have a monumental year ahead of us, and the Hip Hop Hall of Fame wanted an agency with a proven track record that understands the depth and historical value of hip hop," said JT Thompson, HHHOF Chairman. "GlobalHue also has leveraged its multicultural influence to impact universal audiences, just like hip hop." The HHHOF Awards TV Show was co-executive produced by JT Thompson and Juanita "Dove" Williams of Dove Entertainment, and was originally broadcast in national syndication and on the BET cable network in the 1990s.
About GlobalHue:
GlobalHue is a full-service marketing communications agency with renowned cultural expertise. For decades, GlobalHue has been acknowledged for its unique approach toward multicultural audiences and was recognized as the "Multicultural Advertising Agency of the Decade" by Adweek. The agency boasts several blue-chip clients, including Chrysler Group LLC, Walmart, NBA, and U.S. Bank. For more information, go to www.globalhue.com. Visit GlobalHue on Facebook at www.facebook.com/GlobalHue. Follow GlobalHue on Twitter at @GlobalHue.
About The Hip Hop Hall of Fame
The Hip Hop Hall of Fame is a non-profit Chartered Museum and Educational Institution whose mission is to preserve, exhibit, and educate the world on hip hop music and cultural history and its impact on society. The facility in pre-development will include the Hall, museum, retail gift store, sports bar, restaurant, concert lounge, arcade, and TV studios that will serve 1,000,000 visitors, fans, tourists, and students annually. It will create an estimated 300 jobs and internships, host educational programs and over 200 live concerts and events for people of all ages. For more information, go to www.hiphophof.org. Visit HHHOF of Facebook at www.facebook.com/HipHopHallofFame. Follow HHHOF on Twitter.com at @HipHopHoF.
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